EARTH’S SWEET PLEASURES IS ON A QUEST TO CREATE THOUSANDS OF “FAIR TRADE HOMES” FOR WORLD FAIR TRADE DAY, 2010
EARTH’S SWEET PLEASURES is a part of “Fair Trade My Home,” a grass-roots campaign of fair trade companies, individuals and organizations who are inviting friends and fans to join the fair trade movement and make their home a “Fair Trade Home” in honor of World Fair Trade Day, May 8th, 2010. The goal is to create as many self-declared Fair Trade Home’s as possible by having people submit a photo or video showing which fair trade goods they regularly purchase and use in their home. Submissions are being gathered at www.fairtrademyhome.com Fair trade is an alternative way of doing trade, where the people producing a product are treated fairly, paid fairly, and are being fair to the environment. A home that is committed to the purchase and use of fair trade goods is a “Fair Trade Home.” What was started in America by one woman with a vision has become a global movement involving over 60 countries, 1.5 million workers. In America, over 1,500 companies and retailers offer fair trade goods, there are 13 fair trade towns, and over 300 college campuses that support fair trade. The purpose of Fair Trade My Home is to raise greater awareness of fair trade to the American consumer, so that each person will choose to integrate more fair trade purchases into his or her regular buying habits, and cut down on poverty both in America and around the world. EARTH’S SWEET PLEASURES not only creates fair trade products/supports fair trade, it is actively encouraging the community to join in making homes fair.
ABOUT WORLD FAIR TRADE DAY - World Fair Trade Day is a global celebration of fair trade and will be held in 2010 on May 8th. In North America, Fair Trade Resource Network is leading the World Fair Trade Day 2010 event with complimentary efforts from the Fair Trade the White House campaign. In 2009, World Fair Trade Day involved 65,020 people at 456 events covered by 101 media stories. www.ftrn.org.
ABOUT FAIR TRADE MY HOME - The theme of Fair Trade My Home is an extension of the Fair Trade the White House campaign, a coalition of fair trade vendors and organizations which are inviting the First Lady to join the fair trade movement and make the White House a “Fair Trade Home.” www.fairtrademyhome.com www.fairtradewhitehouse.com
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